Born in 1949 and of Dutch nationality, Ruud has a Bachelor’s degree in hospitality management (Hotel School The Hague, the Netherlands) and a Master’s degree in Business Law (Erasmus University, the Netherlands). He worked in many operational positions in the hospitality industry in the Netherlands and Ireland.
In 1977 Ruud was appointed Director of Human Resources of a hospital in Haarlem, the Netherlands. In 1980 he joined Hotel School The Hague, first as a professor o Human Resources and Hospitality Law, later as Member of the Board of Directors. In 1997, he was appointed as Dean of the Hotel School The Hague.
Ruud became CEO of the Ecole hôtelière de Lausanne (Hotel school Lausanne), Switzerland in 2002 and as of 2005 he combined this with his position of Academic Director at the same school.
Since 2011, Ruud has been involved in a number of international projects, mainly in hospitality education strategy development and implementation: Switzerland, Thailand, Philippines, Myanmar, Cambodia, Bhutan, India, Kenya and Tanzania. He works for and with renowned organizations, such as Ecole hôtelière de Lausanne, Switzerland, Dusit International and the Aga Khan University, Kenya.
Ruud is a board member of the Emirates Academy of Hospitality Management in Dubai and Lausanne Hospitality Consulting SA, a company of Ecole hôtelière de Lausanne. Furthermore he is a member of the Advisory Boards of the School of Hotel and Tourism Management of the Hong Kong Polytechnic University.